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May 17, 2013

USC, 107.5 extend contract


IMG College and Cumulus Broadcasting have reached an agreement on a four-year contract that will keep WNKT-FM (107.5 The Game) as the official flagship station of South Carolina athletics, it was announced on Friday. The new contract will run through the 2016-17 school year. Financial terms of the agreement were not released.

"We are thrilled to continue our great partnership with IMG and Gamecock Athletics," said Brent Johnson, Operations Manager for Cumulus Media/Columbia and network host for the Gamecock IMG Football Network. "I am personally excited to be part of the broadcast team that gets to cover these amazing teams and to witness the culture change that continues. We are more committed than ever to present Gamecock Nation with the best broadcasts in the SEC. It is an honor to be the official Home of the Gamecocks."

Under the terms of the agreement, 107.5 The Game will continue to carry all Gamecock football, men's basketball and baseball games, along with the coaches' shows. In addition, WNKT will now simulcast USC women's basketball games when there is not a conflict with another Carolina broadcast. All women's basketball games will continue to be carried live on NewsTalk 1320 WIS in Columbia.

"We are pleased to announce our extension with 107.5," said Liz McMillan, General Manager of Gamecock Sports Properties. "They have been outstanding partners with the university and do an excellent job of providing listeners with the best Gamecock coverage throughout the Midlands."

"We are delighted to continue our relationship with 107.5 as the 'Home of the Gamecocks' in the Midlands," said USC Athletic Director Ray Tanner. "We appreciate the commitment 107.5 has made in its coverage of our athletics programs, including adding women's basketball games to its schedule. The station's strong signal blankets the Midlands, giving our fans wall-to-wall coverage of Gamecock Athletics."

IMG College and Cumulus Broadcasting are completing the fifth year of a five-year agreement that began in 2008 that made WNKT-FM the official flagship of Gamecock Athletics.

Headquartered in Winston-Salem, N.C., IMG College is America's leading collegiate multimedia, marketing and licensing/brand management company, representing more than 200 of the nation's top collegiate properties including the NCAA and its 89 championships, NCAA football, leading conferences, and many of the most prestigious colleges and universities in the country.

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